About Us

Crux Catholic Media Inc. is a news site dedicated to offering the very best in smart, wired and independent coverage of the Vatican and the Catholic Church.

This privacy policy applies across the entire https://cruxnow.com website.

What information we gather

We may gather certain information, either personal or anonymous, based on your activities or data submitted while browsing our website, in the following formats.

Form information

If you submit a contact form, mailing list signup form, or donation form on our website, we collect any personal data submitted by you (Name, Email Address, and for any payment forms, cardholder information).

Statistical information

Our website uses the following tools to collect statistical information about browsing behaviour and device or browser information, in order to improve the experience of our website:

If you have a Facebook user account, are logged into Facebook and visit our website, Facebook may use your browsing behaviour to personalize your experience on their website. Their usage of this information is subject to their privacy policy. If you would like to opt out of Facebook data collection for advertising purposes, you can change your ad settings here.

To opt out of Google Analytics data collection, you can install this tool. To opt out of data collection from Amazon Alexa, you can change your cookie settings.

Cookie information

We collect cookies, both directly and through trusted third-parties, in order to improve the performance and user experience on our website. Please see our Cookie Policy for more information on usage and to manage your cookie settings.

Personalization information

In order to deliver a personalized experience, we may gather data which allows our advertising vendors to deliver the right ads to you. This data is gathered through various cookies used by our advertising partners. We use Google DoubleClick for Publishers (DFP) to deliver your personalized ad experience.

This personalization data will not be gathered from visitors with an IP address originating from within the EU. For visitors outside of the EU, you have the option to opt out through disabling cookies. Click here to adjust your cookie settings.

Embedded content from other websites

Articles on this site may occasionally include embedded content (e.g. videos, certain advertisements). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

Crux uses the following website/platform to embed content:

  • YouTube (Privacy Policy)
  • Google DoubleClick for Publishers (see Personalization information above)

These website may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

Because Crux does not control the information policies or practices of these third parties, you should review their privacy policies to learn more about how they collect and use personally identifiable information.


We may provide links to third-party websites, such as those of our business partners and online vendors for book purchase. While on these sites, these parties may collect information about you. Because Crux does not control the information policies or practices of these third parties, you should review their privacy policies to learn more about how they collect and use personally identifiable information.

How we use your information

We may use your personal information when we have a valid reason to do so. This includes:

  1. Deliver subscriber services (ie. mailing list blast);
  2. Process and respond to a directly submitted inquiry or request;
  3. Process a contribution;
  4. Personalize services in order to provide a better user experience;
  5. To show your relevant advertising based on location;
  6. Improve our website experience.

You have the right to request that we cease to use or store your information. See Accessing your data for more information.

How we protect your information

We take the greatest care in the security of your submitted information. Our website uses up-to-date Secure Socket Layers (SSL) encryption in order to protect the transmission of your data upon submission to our servers.

Where your information is stored

Depending on the type of information you have submitted, your data will either be stored securely in a database on our server; or in the database of our trusted third-party partners, if data was directly submitted by you for a particular purpose on our website. These third-party partners include:

  1. MailChimp – for email mailing list subscriptions;
  2. Stripe – for donations submitted on our website via credit card;
  3. Paypal – for donation submitted on our website via PayPal;
  4. Google – for anonymous statistical information, and/or personalized data (for visitors from outside the EU)
  5. Facebook – for statistical and personalization information;
  6. Third-party ad vendors – through the usage of cookies and regulated by our Cookie Policy.

Information stored by these third-parties are protected by and subject to their privacy policy. You can find their policies at the links below:

MailChimp  Stripe  PayPal  Google  Facebook

International Transfers

Due to the multinational locations of our servers, as well as our third-party partners, any information which you consented to providing may be transferred to a location outside of the country or region you are located in. Data will only be transferred to either:

  1. a) our servers;
  2. b) trusted third-party partners, as indicated in the above section, which we determine to have adequate transparency and security parameters in place for the protection, storage and accessibility of your data.

Data breach prevention

Our servers and website infrastructure are kept up to date and secured by a Wireless Application Firewall (WAF) to protect against a data breach via a third party attack.

In the unlikely event of a breach where your stored data is, or may have been compromised, we will inform you within 24 hours after becoming aware of the data breach, and provide you with our action(s) taken in order to protect your data moving forward.

Note that due to a multitude of different vulnerabilities which are present during the submission of data and are outside of our control (local computer viruses, unsecured/compromised internet connections, etc.), we cannot guarantee and are not responsible for compromised data which occurs during the submission of data and as the result of such factors outside of our control. However, once the data has been submitted and is stored in our infrastructure, we ensure that the data is responsibly held and secured.

Data Controller & Data Protection Officer

The data controller is the organization/entity responsible for the protection of information on and submitted to this website. The data controller is Longbeard Creative Inc. Complaints, concerns or requests will be fielded by the Data Protection Officer who can be reached by filling out a request on this form.

How long we store your data for

Personally information submitted directly on our website through a form is stored indefinitely, or until manual deletion is requested.

Data collected by Google for statistical and personalization purposes is retained for 50 months before being deleted automatically. More information about Google’s data retention policy can be found here.

Data collected by Facebook and Amazon is stored indefinitely, and according to their respective data policies:

Facebook Amazon (Alexa)

Accessing your data

If you have submitted data on our site, you have the right to access, change or request erasion of this data at any time. Please fill out this form to request a file of your submitted personal data. You can also request that we erase any personal data we hold about you via this form.


Our data collected via Google Analytics is anonymized and therefore not personally traceable to you, unless you are signed into your account. If you have a Google account, you can request a copy of your information from Google here.


In order to access your data or request the deletion of information collected by the Pixel, you can change your Facebook settings.

Amazon Alexa

In order to access your data or request the deletion of information collected by Amazon, you can make a request.

Our Cookie Policy

We use cookies to personalise content and ads, to provide social media features and to analyze our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services.

In order to see the cookies we use, or to change your cookie settings, view our Cookie Policy.

Changing your cookie settings

You can adjust your cookie settings or withdraw your consent on our Cookie Policy page.

Changes to this Policy

Any changes to this Policy will be posted directly on this page. We will also inform you when we make these changes, and what changes were made below.

Previous changes to this policy

May 22, 2018: Overhauled Privacy Policy, addressed and added information for GDPR compliance.