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Official explains Vatican media strategy: Let the pope be himself
- Catholic News Service, Vatican
- Jun 14, 2018
To be “successful” on social media, Pope Francis only has to be himself; gimmicks aren’t necessary, a Vatican official told Catholic communicators.
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Vatican communications see new growth after rebranding
- Catholic News Agency, Vatican
- Jan 9, 2018
After the recent rebranding and consolidation of the Vatican’s various media outlets, their different platforms have now reached a total of more than 4 million followers, who receive their daily papal news with a fresh logo.
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Pope tops 40 million followers on Twitter, 5 million on Instagram
- Catholic News Service, Vatican
- Oct 11, 2017
Monsignor Dario Viganò, the head of the Vatican Secretariat for Communication, says Pope Francis takes great care of his social profiles, “to such an extent that he closely and carefully checks all the tweets, which are then published.” The pope knows, he said, that the web is “a network not of wires but of people.”
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Make way for the Gospel: Vatican ensures media give the message
- Catholic News Service, Vatican
- Mar 25, 2017
The Vatican is keeping close watch of its social media accounts, to analyse what people are reading, and what they are interested in. Although it is counting “likes,” those statistics are not the key factor in determining success.
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Digital devotion: Christians get social media, other online tools to observe Lent
- Church in the US, Religion News Service
- Feb 26, 2017
Catholics and Protestants alike are using social media, email and websites to encourage people to pray and reflect in preparation for Easter, when Christians believe Jesus was resurrected. Jen Sawyer, digital content manager at Busted Halo, a New York-based media ministry run by the Catholic Paulist Fathers, believes that whether Christians use any or all of these tools at their disposal, the goal of Lent remains the same.
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To help people deal with death, English bishops turn to Instagram
- Catholic News Service, Global Church
- Nov 1, 2016
In England and Wales, the Catholic bishops’ conference launched a website and Instagram page on Nov. 1 to offer advice on “helping people to die in peace” and to share resources on “death, dying and eternity,” including a fictional story narrated by English actress Vanessa Redgrave.
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